The importance of a well-planned product that receives clear and consistent updates right from the get go is often underestimated. A clear scope puts your shipping cycle on course for smooth sailing. But for that to happen, discovery is crucial. That's why we offer you CoLab: an intense and fast-paced framework proven to leave you with a clear idea of your users’ journeys, the UX they would prefer, and the one right direction your idea needs to take to win its slice of the market.
An engineering strategy consists of critical information that explains how an organization will meet its determined objectives. It describes the technical specifications, resources, and policies required to accomplish the objectives. It also includes key processes that have to be carried out to meet the goals.
Product strategy refers to a comprehensive roadmap describing what a business wants to achieve with its product and how it plans to go about it. This plan also includes key features of the product, its purpose, vision, and the company’s objectives throughout the product life cycle. Ultimately, this roadmap serves the purpose of being used as a reference point when crucial business decisions have to be made.
Discovery, in development lingo, is the first step in a product development process that focuses on building a mutual understanding of a product’s vision and objective with the help of comprehensive research, brainstorming sessions, concept and market analysis, wireframing, and prototyping. This results in visualizing the entire scope of a product.
Our discovery services are designed to be modular, flexible, hyper-focused, and customizable to solve a myriad of challenges. We combine our expertise across different verticals to develop the perfect roadmap for your product.
When taking part in a discovery session, it is important to focus on checkpoints that can help with the product roadmap. Some of these checkpoints include business goals, KPIs, budget, timelines, project scope, and performance metrics.
Across our 12+ years of experience, we have worked with over 500 clients such as Walmart, Audi, Nike, Royal Caribbean, Union Bank, Anderson Columbia, National Geographic, and The Economist. At the same time, we have completed projects across 60+ industries including finance, construction, eCommerce, IT, healthcare, retail, sports, and automotive.
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