Beam turns Apple HomeKit into a universal remote for all the connected devices in your home.
We are at the cusp of mass adoption of smart home technology. Connected home products are projected to be in 19% of homes by 2020, resulting in a market value of almost $21 billion. Even more, 91% of those who currently use smart home products would recommend this technology to others.
The problem? There is no standard platform for IoT technology, including hardware and software designed for home automation. In today’s world, each device manufacturer builds their own app, which means that users are forced to open and operate a different app for each and every connected device in their home.
This notion bothered Mutual Mobile’s internal group of strategists, program managers, designers, and developers, who found themselves thinking about what could be done to improve the clunky state of smart home affairs. Thus, the idea for Beam was born.
Our experts researched first-hand experiences with consumers, compared compatible HomeKit-enabled products, dissected APIs, and spent hours iterating on the possibilities of a truly smart home. Based on findings from this exercise, we built high-fidelity prototypes that were tested and rapidly improved to create the best smart home app possible.
Not only is Beam a beautiful and intuitive product that solves a major problem in the smart home market, it is also a purposeful innovation framework that provided learnings for future IoT projects and partnerships. This endeavor provided the Mutual Mobile team with an avenue to practice new methods of prototyping, explore animations and illustrations, and better understand client needs by serving as our own project stakeholder.
From a design standpoint, our team implemented comprehensive design capabilities, including product definition, brand standards, and visual identity. Throughout product development, we applied Agile software methodologies with supporting documentation. This process allowed us to analyze existing processes and make improvements to create internal best practices and increase efficiencies for client work.
Most importantly, creating Beam gave our team a deeper understanding of our client partnerships. We served as the Client and Product Owner, which provided valuable insights in understanding the importance of being empathetic to our clients’ needs and tailoring solutions to provide value along the way.
"We put ourselves in our clients’ shoes to create Beam. Not only did this endeavor give us a deeper understand of our partnerships, it further sharpened our ability to guide clients through obstacles presented from a business strategy, design, and technical perspective."
Mickey Ristroph - Founder & Co-Chief Executive Officer Mutual Mobile